Five agencies (MKG, Sid Lee, Studio XO, The Windmill Factory, and aTTi). Four months. Three-piece robot band. Two drones. One laser moose (named “drakemoose”). Oh, and Empire of the Sun + a 40ft tesla coil shaped as an Absolut bottle. This was the Absolut Electrik House.
We were tasked with turning a warehouse that had never been used as an event space and had no running water or electricity into the ultimate house party for 600 millennial influencers. Check out the video to see how we did it.
2016 Event Marketer’s “Best use of technology and social media” EX Award Winner.
entry – before
foyer – before
kitchen, dining room, and study – before
living room – before
garage – before
garage – before
backyard – before
backyard – before
